Merchants look beyond Rivo for a few practical reasons. Pricing differs by channel: the Shopify App Store lists Free, Essential ($15/mo), Scale ($49/mo) and Plus ($499/mo), while rivo.io lists only Scale, Plus and Custom. Scale includes 400 orders on the App Store and then charges $20 per 100 more, up to $499/mo. The API and Developer Toolkit and paid loyalty tiers are on Plus. And we found no wallet passes in Rivo's plans, so there is no loyalty card in the customer's phone wallet. If any of that matters for your store, the apps below are worth a look. For a side-by-side cost breakdown, check the loyalty cost comparison tool.
Features included at each plan levelMobile engagement beyond web widgets (wallet passes, push)Shopify POS and physical store supportIntegrations (Klaviyo, Shopify Flow and others)Pricing and how it scales with ordersShopify App Store rating and review count
Top Rivo alternatives at a glance
Best Rivo Alternatives for Shopify in 2026 — the short version
Rivo is rated 4.7 from 1,440 reviews, with Shopify POS from $15/mo and VIP tiers, points expiry and referrals on Scale ($49/mo on the App Store). We found no wallet passes in its plans.
JeriCommerce keeps the loyalty card in customers' Apple or Google Wallet and sends push notifications to the pass. Its Free plan has 50 loyalty cards, and Growth is $49/mo.
Smile.io has the largest review base here (4.9 from 4,629 reviews) and a free plan for 200 orders; VIP tiers need Growth ($199/mo).
BON Loyalty has a $15/mo Starter plan and unlimited monthly orders on Growth ($129/mo).
Wallet passes also appear in Novel (alternatives like Novel), Marsello (from $60/mo), Joy (Advanced, $129/mo) and Growave (Growth, $199/mo).
Quick Recommendations
best overall
JeriCommerce
We found no wallet passes in Rivo's plans. JeriCommerce puts the loyalty card in Apple Wallet and Google Wallet and adds push notifications to the pass, with a free plan to test it
best for budget
BON Loyalty
Free plan for 150 orders, Starter at $15/mo, and unlimited monthly orders on Growth ($129/mo). Rivo Scale charges $20 per extra 100 orders beyond 400, up to $499/mo
best for omnichannel
JeriCommerce
Wallet card plus Shopify POS tiles to scan the card QR, add points and redeem rewards. Marsello (from $60/mo) and Joy (Advanced, $129/mo) also combine POS with wallet cards
best for enterprise
Yotpo Loyalty
Premium and Enterprise are quote-based: VIP tiers, analytics, POS support, a success and onboarding manager, and cross-brand and multi-market programs on Enterprise
9 Best Rivo Alternatives
JeriCommerce
WalletPOSnative
Loyalty card in Apple Wallet and Google Wallet, with push notifications and Shopify POS tiles
Best for: Shopify brands that want a wallet-based loyalty card and push notifications, with scanning at Shopify POS
Loyalty card lives in Apple Wallet and Google Wallet, with no app download
Push notifications to the wallet pass: automatic (balance, tier, reward, referral), scheduled, or triggered from Shopify Flow or Klaviyo
Shopify POS tiles: scan the card QR, add or remove points, redeem rewards
Klaviyo integration (events, segments, Customer Hub loyalty provider) and Shopify Flow with 18 triggers and 8 actions
Plans are capped by loyalty cards and transactions, with overage fees
Rewards are limited on lower plans (2 on Free, 5 on Growth)
NFC identification is only on Advanced and Enterprise
Small review base on the Shopify App Store (5.0 from 10 reviews)
Smile.io
POSdeep
Widely reviewed Shopify loyalty app with points, rewards and referrals on a free plan
Best for: Stores that want a well-reviewed points program with a free entry plan and an order-based upgrade path
Free plan with points, rewards and referrals for up to 200 orders per month
4.9 rating from 4,629 reviews on the Shopify App Store
Works with Klaviyo, Gorgias, Judge.me, Loox, Mailchimp and Recharge
Shopify POS support from Standard ($79/mo); VIP tiers and points expiry from Growth ($199/mo)
Plans are priced by monthly orders, and Growth adds $20 per extra 100 orders
VIP tiers and points expiry need the $199/mo Growth plan
Wallet passes are not listed in the plan details
Yotpo Loyalty
POSdeep
Loyalty and referrals from a vendor that also sells reviews, SMS and email
Best for: Brands that want loyalty from the same vendor as their reviews, SMS and email tools
Free plan with no order limit: basic points, referrals and a Klaviyo integration
Bundle discount when Reviews & UGC and Loyalty are bought together
Premium adds VIP tiers, free product rewards, smart segments, analytics and POS support
Premium includes a success and onboarding manager
Pro starts at $199/mo and charges per order beyond the 500 included ($0.20 per order for 501 to 1,000)
VIP tiers, free product rewards and POS support are on Premium, which is quote-only
Wallet passes are not listed in the plan details
BON Loyalty
POSstandard
Loyalty app with points, referrals and VIP tiers, and a free plan
Best for: Small stores that want a free entry plan and a low-priced first paid tier
Free plan for up to 150 monthly orders with points, rewards and an anti-cheat referral program
Starter at $15/mo (300 orders); Basic at $29/mo (500 orders) adds Shopify POS earn and redeem
Growth ($129/mo) has unlimited monthly orders and adds VIP tiers
5.0 rating from 1,957 reviews on the Shopify App Store
Order caps on the lower tiers (150, 300 and 500 orders)
VIP tiers need the $129/mo Growth plan
Wallet passes are not listed on the vendor or App Store pages
LoyaltyLion
WalletPOSdeep
Loyalty platform with points, rewards, referrals and VIP tiers, plus an optional wallet add-on
Best for: Brands that want Klaviyo-ready loyalty and accept quote-based pricing as they grow
Classic includes 500 orders per month and a Klaviyo integration with ready-made email flows
Optional Loyalty Pass add-on for Apple Wallet and Google Wallet on all plans
Unlimited integrations on all plans; works with Shopify POS, Shopify Flow, Gorgias, Klaviyo and Recharge
4.6 rating from 542 reviews on the Shopify App Store
Classic is $199/mo for 500 orders; Advanced and Plus are quote-only
Dynamic VIP tiers are an add-on on Classic and included from Advanced
The Shopify listing shows a Free plan (400 orders) but the vendor pricing page does not
Joy Loyalty
WalletPOSstandard
Loyalty and referrals app with a free plan and paid plans up to $499/mo
Best for: Stores that want a free starter plan, with wallet passes, VIP tiers and POS available from Advanced
Free Starter plan for 250 monthly orders with points, referrals and a widget
Klaviyo and 30+ integrations from Essential ($29/mo)
VIP tiers, paid membership, POS loyalty and Apple and Google Wallet on Advanced ($129/mo)
4.9 rating from 1,790 reviews; 14-day free trial and 30-day refund on paid plans
Order-based pricing with overage ($15 per 100 orders on Essential, $10 on Advanced)
REST API, webhooks and checkout UI extensions are on Ultimate ($499/mo)
Growave
WalletPOSstandard
Loyalty, wishlist and product reviews in one app
Best for: Stores that want loyalty, wishlists and reviews from one app
Free plan (200 orders/mo) with loyalty points, wishlist and product reviews
Referrals, Shopify POS and Shopify Flow from Entry ($15/mo)
VIP tiers, POS loyalty QR and Apple and Google Wallet from Growth ($199/mo)
4.8 rating from 1,288 reviews on the Shopify App Store
Entry covers 500 orders, then $20 per extra 100
VIP tiers and wallet passes need the $199/mo Growth plan
The Free plan is on the App Store listing only, not on growave.io
Marsello
WalletPOSdeep
Loyalty with Shopify POS, wallet cards and email and SMS add-ons
Best for: Retailers that sell online and on Shopify POS and want loyalty plus marketing add-ons
Loyalty Launch ($60/mo on the App Store) includes basic points, basic referrals, Shopify POS and Apple and Google Wallet
Loyalty Accelerate ($120/mo) adds VIP tiers, advanced referrals, API access and advanced Klaviyo sync
Email marketing (from $15 per 1,000 customers) and SMS (from $0.028 per credit) are available as add-ons
VIP tiers, API access and advanced Klaviyo sync need Accelerate
Email and SMS cost extra
The vendor site quotes NZD (NZ$100 and NZ$200) while the App Store bills USD
4.2 rating from 162 reviews on the Shopify App Store
Novel
WalletPOSstandard
Wallet passes for brands, with referrals and push notifications (Novel: Wallet Pass for Brands)
Best for: Brands that want a wallet pass, referral and push notification product
Apple Wallet and Google Wallet passes with unlimited push notifications and location-based push
Unlimited QR code referrals
Automatic storefront login for Shopify Plus stores
Works with Klaviyo, Postscript, Gorgias, Okendo, Junip and other tools on the App Store listing
Growth is $299/mo (first 1,000 passes included, then $0.10 per pass per month)
The pricing text lists no points or VIP tier features
POS integration and full API access are listed on the Enterprise plan on the vendor site
Small review base on the Shopify App Store (5.0 from 15 reviews)
Quick Comparison
Product
Wallet Passes
POS Support
Push Notifications
Referral Program
VIP Tiers
Free Plan
Starting Paid Price
JeriCommerce
Yes (Apple + Google)
Yes (QR; NFC on Advanced+)
Yes (wallet pass)
Yes
Yes
Yes (50 loyalty cards)
$49/mo
Smile.io
Not listed
Yes (Standard $79+)
Not listed
Yes (Free plan)
Yes (Growth $199+)
Yes (200 orders)
$15/mo
Yotpo Loyalty
Not listed
Premium (quote)
Not listed (SMS sold separately)
Yes (Free plan)
Premium (quote)
Yes (no order limit)
$199/mo
BON Loyalty
Not listed
Yes (Basic $29+)
Not listed
Yes (Free plan)
Yes (Growth $129+)
Yes (150 orders)
$15/mo
LoyaltyLion
Optional add-on
Yes (1 location on Classic)
Not listed
Yes
Add-on on Classic, included from Advanced
App Store only (400 orders)
$199/mo
Joy Loyalty
Yes (Advanced $129+)
Yes (Advanced $129+)
Not listed
Yes (Free plan)
Yes (Advanced $129+)
Yes (250 orders)
$29/mo
Growave
Yes (Growth $199+)
Yes (Entry $15+)
Not listed
Yes (Entry $15+)
Yes (Growth $199+)
App Store only (200 orders)
$15/mo
Marsello
Yes (from Launch)
Yes
Not listed (email and SMS add-ons)
Yes (basic on Launch)
Yes (Accelerate $120)
None listed
$60/mo
Novel
Yes (core product)
Enterprise plan
Yes (unlimited)
Yes (QR referrals)
Not listed
Developer stores only
$299/mo
How to Choose the Right Alternative
Start with what you are missing in Rivo. If it is a mobile channel between visits, wallet-based tools such as JeriCommerce, Novel, Marsello or Joy (Advanced) cover it. If it is price predictability, BON Loyalty has unlimited orders on Growth at $129/mo. If you want the largest review base, Smile.io has 4,629 reviews on the App Store. If you need analytics, quote-based plans from LoyaltyLion and Yotpo are the heavier options. For a physical store, compare POS availability by plan: Rivo has it from $15/mo, Growave from $15/mo, BON from $29/mo, Smile.io from $79/mo. To check whether a more expensive tool will pay for itself, run your numbers through the loyalty ROI calculator.
FAQ
Can I migrate my loyalty data from Rivo to another app?
Usually yes, through a CSV of customers and point balances, but we have not verified each app's import process. Ask the new app's support what format they accept, export from Rivo, and run both programs side by side for a short period so customers do not lose points.
Is Rivo a good fit for a growing Shopify store?
It is rated 4.7 from 1,440 reviews on the Shopify App Store, and VIP tiers, points expiry and referrals are on Scale. The things to check are pricing at your order volume (Scale is capped at $499/mo) and whether you need the API or paid loyalty tiers, which are on Plus. We found no wallet passes in its plans.
Which Rivo alternative has the best widget design?
Design is subjective, so look at live demos of each app on your theme. JeriCommerce takes a different approach: the loyalty card lives in the customer's Apple Wallet or Google Wallet, with your logo, colors and balance shown on the pass.
Does Rivo support Shopify POS or physical stores?
Yes. The Shopify App Store lists Shopify POS integration on Essential ($15/mo), and rivo.io lists 3 POS locations on Scale and unlimited on Plus. Alternatives with POS include JeriCommerce (POS tiles to scan the card QR), Marsello, Growave (from Entry), BON Loyalty (from Basic) and Joy (Advanced).
What is the cheapest way to move away from Rivo?
Free plans exist on Smile.io (200 orders), Joy (250 orders), Growave (200 orders, App Store listing), BON Loyalty (150 orders) and JeriCommerce (50 loyalty cards, 200 transactions, 2 rewards). The lowest paid tiers are $15/mo on Smile.io (Essential), BON Loyalty (Starter) and Growave (Entry). JeriCommerce Growth is $49/mo. Prices are as listed in October 2026.
Want a loyalty card in the customer's wallet?
Wallet loyalty card, Shopify POS tiles and push notifications. Free plan available; installs in about 5 minutes.
