ComparisonMar 14, 2026

JeriCommerce vs Novel: Wallet Loyalty Apps Compared

Novel (listed on the Shopify App Store as "Novel: Wallet Pass for Brands") and JeriCommerce both put a branded pass in the customer's Apple Wallet or Google Wallet. They start from the same idea but package it differently. Novel focuses on the wallet pass itself, with native push notifications, location-based push and referrals. JeriCommerce builds a points and rewards program on top of the pass: points for purchases and other actions, VIP tiers, discount rewards, Shopify POS tiles and Shopify Flow automation. This comparison uses details checked against both Shopify App Store listings and vendor pricing pages in October 2026. Estimate the financial impact with the loyalty program ROI calculator or explore loyalty program ideas for fashion brands for inspiration.

Quick Verdict

Both apps deliver loyalty through Apple and Google Wallet. JeriCommerce is the better fit if you want a full loyalty program (points, VIP tiers, rewards) with Shopify POS and Shopify Flow, and a free plan to start. Novel is a fit for brands that mainly want a branded wallet pass with push notifications and referrals, and that are comfortable with its $299/mo price.

Choose JeriCommerce if:

You want points, VIP tiers and discount rewards on a wallet pass, Shopify POS tiles, Shopify Flow automation and Klaviyo events, and you want to start on a free plan.

Choose Novel if:

You want a branded wallet pass with unlimited push notifications and QR referrals, you already use one of the many apps Novel lists as compatible, and a $299/mo plan with 1,000 passes included fits your budget.

The Contenders

JeriCommerce

Loyalty cards in Apple Wallet and Google Wallet for Shopify

Focus: Points, VIP tiers, rewards and referrals on a wallet pass, with push notifications, Shopify POS tiles, Shopify Flow and Klaviyo integrationStarting at: Free plan (50 loyalty cards)

Novel

Wallet Pass for Brands: Apple and Google Wallet passes with native push and referrals

Focus: Branded Apple Wallet and Google Wallet passes, unlimited push notifications, location-based push and QR code referrals for Shopify brandsStarting at: Free on developer stores; $299/mo for live stores

Head-to-Head Comparison

Wallet Pass DeliverycriticalTie

4vs4

JeriCommerceJeriCommerce issues a loyalty card in Apple Wallet and Google Wallet with no app download. You set the logo, colors and balance label, choose a QR code, barcode or NFC identifier, and can use a different pass design per VIP tier.

NovelNovel's whole product is the wallet pass: its listing is titled "Wallet Pass for Brands" and describes Apple and Google Wallet passes for brands. We did not find per-tier pass designs or identifier options in the sources we checked.

Points, Tiers & RewardscriticalJeriCommerce wins

5vs2

JeriCommerceJeriCommerce gives points for purchases (a percentage of the order), account verification, profile completion, social follows, card install and store check-in, plus 5 custom earning flows via Shopify Flow or API. VIP tiers recalculate by calendar year, anniversary or lifetime. Rewards cover fixed rewards, points as cash, and Shopify discount types (fixed, percentage, free shipping, buy X get Y).

NovelNovel's pricing and listing describe passes, push and referrals. We did not find points rules, VIP tier setup or reward types listed on any plan (the listing mentions VIP tiers only as a program type), so we could not verify a points-and-tiers program. If you need one, confirm with Novel before choosing.

Push NotificationscriticalTie

4vs4

JeriCommercePush to the wallet pass can be automatic (balance change, tier change, reward unlocked, referral completed), scheduled, or triggered from Shopify Flow or Klaviyo. Location notifications near your stores use GPS on both wallets (iBeacon on Apple only).

NovelNovel lists unlimited push notifications and location-based push. It is one of Novel's two headline features, alongside referrals.

Referral ProgramimportantTie

4vs4

JeriCommerceJeriCommerce includes a referral program where the QR code on the card doubles as the referral link.

NovelNovel lists unlimited QR code referrals on its paid plan ("Gotta Have it" on the App Store, "Growth" on its own site).

Shopify POSimportantJeriCommerce wins

4vs3

JeriCommerceJeriCommerce adds Shopify POS tiles: scan the card QR with the camera or a scanner, add or remove points, redeem rewards, look up a customer by email or phone, and show a receipt QR so customers can enrol. NFC identification is available only on Advanced and Enterprise.

NovelNovel's App Store listing says it works with Shopify POS, but its own pricing page places the "Integration with your Retail POS" on the Enterprise plan. Check which POS features apply to your plan.

Shopify Flow & KlaviyoimportantJeriCommerce wins

5vs3

JeriCommerceJeriCommerce offers Shopify Flow with 18 triggers and 8 actions, and a Klaviyo integration with events, segments, custom fields and Customer Hub loyalty provider support. It is listed in the Klaviyo marketplace.

NovelNovel lists Klaviyo among many compatible apps on its App Store listing (Attentive, Recharge, Gorgias, Okendo, Postscript and others), but no plan-level detail on the Klaviyo integration, and Shopify Flow is not in its "Works with" list.

Pricing & ValuecriticalJeriCommerce wins

5vs3

JeriCommerceFree ($0: 50 loyalty cards, 200 transactions, 2 rewards), Growth $49/mo, Advanced $149/mo, Enterprise custom, as listed on the Shopify App Store. Push notifications are included on the Free plan. Extra cards and transactions are billed as overage.

NovelNovel is free for developer stores. For live stores, the App Store lists $299/mo (or $2,870/year) with the first 1,000 passes included, then $0.10 per pass per month, and a 14-day free trial. Enterprise is custom and needs a demo.

Plus Storefront Loginnice-to-haveTie

4vs4

JeriCommerceFor Shopify Plus stores that have Multipass, JeriCommerce can put Multipass links on the card.

NovelNovel lists automatic storefront login for Shopify Plus stores.

Shopify App Store Reviewsnice-to-haveTie

3vs3

JeriCommerce5.0 rating from 10 reviews on the Shopify App Store. It is a small sample.

Novel5.0 rating from 15 reviews on the Shopify App Store. Also a small sample.

Analyticsnice-to-haveJeriCommerce wins

4vs3

JeriCommerceJeriCommerce reports members and sales, repeat rate, AOV, purchase frequency, cohorts, redemption rate, card installs and uninstalls, and campaign results.

NovelWe did not find analytics features described on Novel's listing or pricing page, so we could not verify them.

Pricing Comparison

JeriCommerce

Free$0/mo

50 loyalty cards · 200 transactions · 2 rewards · Push notifications · 3rd-party integrations & API

Growth$49/mo

1,000 loyalty cards · 750 transactions · 5 rewards · All earning flows & integrations

Advanced$149/mo

1,500 loyalty cards · 4,000 transactions · Unlimited rewards · All features & integrations · NFC identification

EnterpriseCustom

Custom limits · NFC identification

Novel

Gonna Try It (App Store)Free

Free for developer stores · All features available

Gotta Have it / Growth$299/mo or $2,870/year

First 1,000 passes included · $0.10 per pass per month after that · 14-day free trial · Unlimited push and QR referrals

EnterpriseCustom

Demo booking required · Full API access · Retail POS integration (vendor site)

Prices as of October 2026, in USD on the Shopify App Store. JeriCommerce starts free and its paid plans cost $49/mo and $149/mo. Novel is free only for developer stores; a live store pays $299/mo, which includes 1,000 passes and then $0.10 per extra pass per month. Novel's plans are not split by points or tier features, so the main question is whether you need a points program, POS tools and Shopify Flow on top of the pass. Compare the long-term returns with the customer retention rate calculator.

Final Verdict

JeriCommerce

Novel

Both apps are built on Apple Wallet and Google Wallet passes, so push notifications and referrals are not a differentiator. JeriCommerce wins on the loyalty program itself (points, VIP tiers, reward types), Shopify POS tiles, Shopify Flow and entry price. Novel matches it on push and referrals and lists a broader set of compatible apps, but we could not verify points or tiers, and it costs $299/mo for live stores. For a broader comparison, see how both compare to established players in our JeriCommerce vs Smile.io and JeriCommerce vs LoyaltyLion comparisons.

Choose JeriCommerce if:

You want a points, tiers and rewards program on the wallet pass. You use Shopify POS, Shopify Flow or Klaviyo. You want a free plan and lower paid tiers ($49 and $149/mo).

Choose Novel if:

You mainly want a branded wallet pass with unlimited push, location-based push and QR referrals. You use several of the apps Novel lists as compatible. A $299/mo plan with 1,000 passes included fits your budget.

FAQ

Is Novel a points and tiers loyalty app?

Its Shopify listing is titled "Novel: Wallet Pass for Brands" and describes Apple and Google Wallet passes, native push notifications and referrals. We did not find points rules or VIP tier setup on its plans, so confirm with Novel if you need them. JeriCommerce includes points, VIP tiers and discount rewards.

Do both apps support Apple Wallet and Google Wallet?

Yes. Both deliver passes to Apple Wallet and Google Wallet. JeriCommerce adds a QR code, barcode or NFC identifier and per-tier pass designs; NFC identification is only on Advanced and Enterprise.

How much does Novel cost compared with JeriCommerce?

As of October 2026, Novel is free for developer stores and $299/mo for live stores (1,000 passes included, then $0.10 per pass per month). JeriCommerce is free for up to 50 loyalty cards, then $49/mo (1,000 cards) or $149/mo (1,500 cards).

Can I use Klaviyo with each app?

Yes. JeriCommerce syncs events, segments and custom fields with Klaviyo and is listed in the Klaviyo marketplace. Novel lists Klaviyo among its compatible apps on the Shopify App Store.

Which is better for Shopify POS?

JeriCommerce documents Shopify POS tiles to scan the card QR, add or remove points and redeem rewards. Novel's App Store listing says it works with Shopify POS, but its pricing page puts retail POS integration on the Enterprise plan.

Can I try each app before paying?

JeriCommerce has a free plan for up to 50 loyalty cards. Novel offers all features free on developer stores and a 14-day free trial on its paid plan.

Try JeriCommerce Free: Wallet Loyalty in Minutes

Points, VIP tiers and rewards on an Apple Wallet and Google Wallet card, with Shopify POS and Shopify Flow. Free plan for up to 50 loyalty cards.

Install Free on Shopify

5.0 ★ Shopify App Store · 200+ brands · Free plan available