BON Loyalty is one of the most affordable loyalty apps on Shopify, and that is exactly where it shines — and where it hits its limits. As your store grows, you may find yourself needing features BON does not offer: wallet passes for mobile engagement, NFC tap-to-identify at physical stores, advanced segmentation, or deeper integrations with tools like Klaviyo. If your loyalty program has outgrown basic points and referrals, it is time to explore what else is available. Use the loyalty cost comparison tool to see how pricing scales at your order volume.
Scalability beyond small-store needsMobile engagement and wallet passesShopify POS and in-store supportIntegration ecosystem depthAnalytics and customer insightsPricing and value at higher volumes
Quick Recommendations
best overall
JeriCommerce
When you outgrow BON's basics, JeriCommerce gives you wallet-based engagement, push notifications, and POS support — the features BON lacks — at a reasonable price step-up
best for budget
Joy Loyalty
Similar pricing to BON with a generous free plan and fast setup — a lateral move if you want a fresh start without a budget increase
best for omnichannel
JeriCommerce
NFC tap-to-identify and native Shopify POS integration make it the clear choice for stores expanding into physical retail
best for enterprise
Yotpo Loyalty
For brands that have scaled past small-store tools and need enterprise analytics, 20+ campaign types, and a unified marketing suite
9 Best BON Loyalty Alternatives
JeriCommerce
WalletPOSnative
Omnichannel loyalty with Apple and Google Wallet passes — no app download needed
Best for: Growing Shopify brands that want mobile-first loyalty with push notifications and POS support
Apple and Google Wallet passes with 90%+ push notification open rates
NFC tap-to-identify at Shopify POS for seamless in-store check-ins
Unlimited push notifications at no extra cost per message
Klaviyo integration for synced loyalty segments and automated flows
Free plan limited to 50 passes vs. BON's 250 orders
Wallet-based model is different from traditional widget-based loyalty
Newer platform with a smaller merchant base
Smile.io
POSdeep
The most widely used Shopify loyalty app with deep ecosystem integrations
Best for: Mid-size stores that want a battle-tested loyalty platform with strong partner support
Largest installed base on Shopify with extensive third-party integrations
Robust VIP tier system with milestone and spending-based progression
Strong referral program with customizable sharing options
Excellent documentation and responsive support
Paid plans start higher than BON at $49/mo
No wallet pass or NFC support
Advanced branding customization locked behind Growth plan at $199/mo
Yotpo Loyalty
POSdeep
Enterprise loyalty inside a full-suite ecommerce marketing platform
Best for: Larger brands that want loyalty, reviews, SMS, and email unified under one vendor
20+ campaign types with advanced segmentation rules
Unified platform with reviews, SMS, subscriptions, and loyalty
Enterprise-grade analytics and A/B testing
Dedicated account management on higher plans
Significantly more expensive than BON — paid plans start at $199/mo
Complex setup compared to simpler tools
SMS features require a separate paid add-on
Rivo
standard
Modern-looking loyalty app with a polished UI and rapid feature development
Best for: DTC brands that want a visually appealing loyalty experience with clean design
Modern, design-forward loyalty widgets that look great out of the box
Fast, well-designed onboarding flow
Active product development with frequent updates
Fewer integrations than established competitors
No wallet pass or POS support
Relatively new — less proven at scale
LoyaltyLion
deep
Data-driven loyalty for mid-market brands focused on analytics
Best for: Brands that want detailed insights into how loyalty drives revenue and CLV
Advanced loyalty analytics with revenue attribution
Flexible earning and spending rules with custom triggers
Strong email integrations with Klaviyo and Omnisend
Dedicated success manager on higher plans
Price floor is $399/mo — a major jump from BON's pricing
No wallet pass or NFC capabilities
Interface feels less modern than newer competitors
Stamped Loyalty
standard
Loyalty module bundled with Stamped's popular product reviews platform
Best for: Stores already using Stamped Reviews that want loyalty without adding another app
Bundled pricing with Stamped Reviews saves on total app costs
Decent points and referral features for basic programs
Good review-to-reward workflows
Loyalty is a secondary feature — less depth than dedicated platforms
Limited customization for complex reward rules
No wallet passes or advanced mobile engagement
Growave
standard
All-in-one app combining loyalty, reviews, wishlists, and social features
Best for: Small stores that want to replace multiple apps with one install
Replaces 4-5 separate apps with a single install
Competitive pricing for the feature breadth offered
Solid Shopify theme compatibility
Loyalty features are not as deep as standalone tools
No wallet pass or POS support
Support can be slow during peak periods
Marsello
POSdeep
Loyalty and marketing automation designed for omnichannel retail
Best for: Retailers with both online and brick-and-mortar stores using Shopify POS
Native omnichannel loyalty across online and Shopify POS
Built-in email and SMS marketing automation
Customer segmentation based on purchase and loyalty behavior
Solid reporting across sales channels
Starting price around $100/mo is significantly higher than BON
No wallet pass support
Can feel overkill for online-only stores
Joy Loyalty
standard
Simple, lightweight loyalty app that gets you live in minutes
Best for: Brand-new stores that want the fastest possible loyalty setup
Extremely fast setup — configure and launch in under 15 minutes
Generous free tier with 250 monthly orders
Clean widget that works with most Shopify themes
Limited customization for complex reward structures
No wallet passes or NFC features
Basic reporting compared to mid-market options
Quick Comparison
Product
Wallet Passes
POS Support
Push Notifications
Referral Program
VIP Tiers
Free Plan
Starting Paid Price
JeriCommerce
Yes (Apple + Google)
Yes (NFC + QR)
Yes (90%+ open rate)
Yes
Yes
Yes (50 passes)
$49/mo
Smile.io
No
Limited
No
Yes
Yes
Yes (200 orders)
$49/mo
Yotpo Loyalty
No
Yes
Via SMS (paid)
Yes
Yes
Yes (100 orders)
$199/mo
Rivo
No
No
No
Yes
Yes
Yes (100 orders)
$49/mo
LoyaltyLion
No
No
No
Yes
Yes
No
$399/mo
Stamped Loyalty
No
No
No
Yes
Yes
No
~$59/mo
Growave
No
No
No
Yes
Yes
Yes (100 orders)
$49/mo
Joy Loyalty
No
No
No
Yes
Yes
Yes (250 orders)
$29/mo
Marsello
No
Yes
Via SMS (paid)
Yes
Yes
Limited
~$100/mo
How to Choose the Right Alternative
If you are leaving BON, your reasons will shape the right replacement. Need better mobile engagement? Look at wallet-based tools like JeriCommerce that give you a direct channel to customers' phones. Want more analytics and segmentation? LoyaltyLion or Yotpo offer deeper data. Just want a similar tool with a slightly different approach? Joy Loyalty and Growave are comparable in scope. For stores with physical locations, make sure your next tool supports omnichannel rewards — it is the feature gap most merchants discover too late.
FAQ
Can I transfer my BON Loyalty points to a new app?
Yes. Export your customer list with point balances from BON as a CSV, then import it into your new platform. JeriCommerce, Smile.io, and most other tools listed here support CSV imports for loyalty data migration. The process is straightforward and typically takes under an hour.
Why would I switch from BON if the pricing is so low?
Price is not the only factor. BON lacks wallet passes, push notifications, POS support, and advanced analytics. If your loyalty program is a key growth lever — not just a nice-to-have — investing in a more capable platform will generate significantly more repeat revenue than you save on monthly fees.
Does BON Loyalty support Apple Wallet or Google Wallet?
No. BON uses a traditional web widget for customer interaction. If you want your loyalty program to live in customers' phone wallets with push notifications and NFC identification, JeriCommerce is currently the only Shopify loyalty app that offers this.
Which BON alternative is best for a store with under 500 orders per month?
At that volume, JeriCommerce's Growth plan ($49/mo with 1,000 passes) or Smile.io's Starter plan ($49/mo) both offer significant feature upgrades over BON without a huge price jump. If budget is the top priority, Joy Loyalty's free plan supports 250 orders.
Can I run BON Loyalty alongside a new app during migration?
Yes, most merchants run both apps in parallel for a week or two during the transition. Install the new app, import your points data, test the customer experience, then disable BON once you are confident everything works. This avoids any gap in your loyalty program.
Try JeriCommerce Free: Omnichannel Loyalty in Minutes
Full loyalty platform with wallet passes, Web App, POS, and push notifications. Install in minutes, no credit card required.
